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About Us
Who are we?
Fiona is the First & Only Brand in India to sell Natural Diamonds, Lab – Diamonds & Moissanites all under one roof. This makes the Brand a One Stop Destination for all your jewellery needs.We understand What a Woman really wants! – just Variety, Value & Look. To achieve this, we adapt to the latest trends in the luxury world and curate the most memorable pieces which shall give you a look of a much higher perceived value.Our mission is to make Fine Jewellery Collections at unbelievable prices. We believe that luxury should not come at the cost of the environment so when you choose to wear a jewelry piece, you make a statement that’s larger than a style statement.
Our Promise
We promise to deliver exquisite jewellery pieces with the most remarkable finish, so as to create highly desirable designs & experiences that surpass our customer’s expectations.We shall be your jewellery wardrobe all your life since we promise to give you Lifetime Exchange on all your jewellery and thus keeping your investments safe.
A single jewellery piece follows a long journey before coming to life. Before designing, our designers think of each individual one of you to understand your Professions, Lifestyles, Occasions, Likings, Purposes, Events & Proud moments. Only then they are able to bring out the emotion out of the jewellery which would make it special for you.
Sketching
We craft jewellery that would make a statement and turn heads by giving a bold look. At this stage our designers sketch their ideas which would just fit perfect for that special occasion.
CAD
The hand sketches are then converted into a digital sketch with all detailing of the size and setting of each gemstone using Computer Aided Designing
3D Model
The most sophisticated 3D printers then use these CAD files to create a wax models which are the physical prototypes
Casting
The wax moulds are sent to create a dye in which liquid gold is casted to bring the design in a 3D Golden form.
Filling
All extra gold is filed to make the entire surface even to hold polish flawlessly and make the jewellery look delicate at this stage.
Setting
Each piece is carefully examined for quality assurance to make sure it meets all Hallmarking & Certification requirements and maintain the highest standards.
Final Polish
The precious piece is now brought to full life by polishing it to the highest standards so as to cover any blemishes or porosity to make it look flawless. Different combinations of Rose Gold, White gold & Yellow gold are given to bring out the complete design element of the piece.
Quality Check
Each piece is carefully examined for quality assurance to make sure it meets all Hallmarking & Certification requirements and maintain the highest standards.
Solitaire Collection
The classic solitaire collection with its enduring design, is one of our most admired offerings. With its understated brilliance, it can make your everyday ensemble, look a little less every day. When this solitaire talks the world listens
Halo Collection
This collection has smaller Lab Grown Diamonds set flawlessly around a big central Solitaire just like a halo. It adds a touch of elegance to your every day.
Bespoke Collection
There would be times when you would want us to read your minds! We take it as a challenge and sketch options for you by understanding your taste and suggest designs that would enhance your personality bye of course keeping your budgets in mind. After you finalize your design , the fully customized piece is brought to life for you.
Polki Collection
Jewellery studded with Natural Diamond Polki in an open setting in 18kt Gold.
Mirage Collection
Jewellery studded with Natural Diamonds. The USP of this collection is the light weight designs. It is called “The Mirage Collection” because all settings are illusion settings with a combination of rounds and baguettes which gives the jewellery a solitaire look in an unbelievable weight. All jewellery is available with IGI Certification in 14KT Gold.
Our Mission
To help create an authentic & transparent jewelry experience at unbelievable prices, just the way you want.
Problem Statement...
Lack of trust & transparency in the Jewelry industry
Who are we?
We are a passionate team that loves understanding what the customer really wants & help them put their ideas into reality. Fiona Diamonds is the first & only brand in India to sell natural diamonds, lab grown diamonds & moissanites all under one roof. We believe that luxury should not come at the cost of the environment so when you choose to wear a jewelry piece, you make a statement that’s larger than a style statement.
Our Values
TRANSPARENCY
ACCOUNTABILITY
QUALITY
Meet Our Think Tank!
Parag Agrawal brings in more than 18 years of experience in the jewelry industry. At the age of 22, with his fierce drive & passion for jewelry, Fiona Diamonds was born. After the success of Moissanites & Natural Diamonds, Parag Agrawal introduced the concept of Lab-Grown Diamond Jewelry. His entrepreneurial journey spans for almost 2 decades & under his leadership, the start-up has witnessed growth in leaps & bounds. He believes that high quality jewelry shouldn’t just be for a limited group of people, hence strives to offer fair pricing while keeping ethical sourcing in mind. By selling online only, his brand avoids traditional markups & passes those savings directly to his customers. Parag holds a BE degree in Electronics Engineering from VJTI Mumbai.
Master of Science in Telecommunication & Networking from Florida International University, Miami Over 22 years of experience in Enterprise Software Solutions, Digital Marketing & Big Data Analytics
Parag Agrawal brings in more than 18 years of experience in the jewelry industry. At the age of 22, with his fierce drive & passion for jewelry, Fiona Diamonds was born. After the success of Moissanites & Natural Diamonds, Parag Ahrawal introduced the concept of Lab-Grown Diamond Jewelry. His entrepreneurial journey spans for almost 2 decades & under his leadership, the start-up has witnessed growth in leaps & bounds. He believes that high quality jewelry shouldn’t just be for a limited group of people, hence strives to offer fair pricing while keeping ethical sourcing in mind. By selling online only, his brand avoids traditional markups & passes those savings directly to his customers. Parag holds a BE degree in Electronics Engineering from VJTI Mumbai.
Master of Science in Telecommunication & Networking from Florida International University, Miami Over 22 years of experience in Enterprise Software Solutions, Digital Marketing & Big Data Analytics
Mr. Chirag Shah
Head of Administration
Mr. Gaurav Golccha
Head of Sales
Mr. Piyush Gilitwala
Head of Marketing
Mrs. Dishita Kapadia
Head of Design
Why choose Fiona Diamonds?
5000+
Customers
4.8 / 5
Google Rating
3000+
Designs
How Can Fiona Diamonds Help You?
Jewelry for every occasion
Jewelry is an auspicious piece of ownership in India. At Fiona Diamonds we have curated a collection of products suitable for any of your occasions like, Diwali, Navratri & Akshay Tritya.
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Lab Grown Diamonds
Diamonds at a fraction of their cost! Lab Grown Diamonds have disrupted the jewelry industry with unbelievable prices. This is a classic example of how leveraging technology can do wonders.
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Gifting Jewelry
Don't look any further for gifts! Whether it's valentine's day or a milestone celebration, we will help you pick the perfect gift for you according to your budget, style & preference.
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Customised Jewelry
Every piece of jewelry is unique just like every individual. Hence, we create your desired piece of jewelry, just the way you want. We will convert your thoughts flawlessly into reality.
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What's Next?
Just like how Lab Grown Diamonds were introduced in the market, the future of the jewelry industry seems to be extremely interesting & innovative.
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