About Us
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About Fiona Diamonds
Who We Are?
Fiona is the brand which knows What a Woman really wants! – just Variety, Value & Look. To achieve this, we adapt with the latest trends in the luxury world and curate the most memorable pieces which shall give you a look of a much higher perceived value.
Our mission is to make Fine Jewellery Collections in Solitaires of Moissanites and Lab Grown Diamonds at unbelievable prices. We belief that luxury should not come at the cost of the environment so when you choose to wear an Eco-Friendly & Conflict-Free Diamond, you make a statement that’s larger than a style statement.
So, while the world is moving towards more responsible Diamonds, Fiona urges you to “Change your Mined” and Shine Responsibly!
OUR PROMISE
We promise to deliver exquisite jewellery pieces with the most remarkable finish, so as to create highly desirable designs & experiences that surpass our customer’s expectations.
We shall be your jewellery wardrobe all your life, since we promise to give you Lifetime Exchange on all your jewellery and thus keeping your investments safe.
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Design and Craftsmanship
Design and Craftsmanship
A single jewellery piece follows a long journey before coming to life. Before designing, our designers think of each individual one of you to understand your Professions, Lifestyles, Occasions, Likings, Purposes, Events & Proud moments. Only then they are able to bring out the emotion out of the jewellery which would make it special for you.
1- Sketching
We craft jewellery that would make a statement and turn heads by giving a bold look. At this stage our designers sketch their ideas which would just fit perfect for that special occasion.
2- CAD
The hand sketches are then converted into a digital sketch with all detailing of the size and setting of each gemstone using Computer Aided Designing
3- 3D Modelling
The most sophisticated 3D printers then use these CAD files to create a wax models which are the physical prototypes
4- Casting
The wax moulds are sent to create a dye in which liquid gold is casted to bring the design in a 3D Golden form.
5- Filing
All extra gold is filed to make the entire surface even to hold polish flawlessly and make the jewellery look delicate at this stage.
6- Setting
This is one of the most crucial stage in craftsmanship since the right angle and orientation of each jewel shall make it shine to its highest potential. Only a perfect setting can enhance the Brilliance of a real jewel.
7- Final Polish
The precious piece is now brought to full life by polishing it to the highest standards so as to cover any blemishes or porosity to make it look flawless. Different combinations of Rose Gold, White gold & Yellow gold are given to bring out the complete design element of the piece.
8- Quality Check
Each piece is carefully examined for quality assurance to make sure it meets all Hallmarking & Certification requirements and maintain the highest standards.
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Our Team
Our Team
Parag Agrawal
Co-Founder and CEO
Saurabh Agrawal
Co-Founder and CTO
Gaurav Golchha
Online Sales Manager
Ayushi Agarwal
Social Media Executive
Annu Panchal
Content Executive
Who We Are?
Fiona is the brand which knows What a Woman really wants! – just Variety, Value & Look. To achieve this, we adapt with the latest trends in the luxury world and curate the most memorable pieces which shall give you a look of a much higher perceived value.
Our mission is to make Fine Jewellery Collections in Solitaires of Moissanites and Lab Grown Diamonds at unbelievable prices. We belief that luxury should not come at the cost of the environment so when you choose to wear an Eco-Friendly & Conflict-Free Diamond, you make a statement that’s larger than a style statement.
So, while the world is moving towards more responsible Diamonds, Fiona urges you to “Change your Mined” and Shine Responsibly!
OUR PROMISE
We promise to deliver exquisite jewellery pieces with the most remarkable finish, so as to create highly desirable designs & experiences that surpass our customer’s expectations.
We shall be your jewellery wardrobe all your life, since we promise to give you Lifetime Exchange on all your jewellery and thus keeping your investments safe.
Design and Craftsmanship
A single jewellery piece follows a long journey before coming to life. Before designing, our designers think of each individual one of you to understand your Professions, Lifestyles, Occasions, Likings, Purposes, Events & Proud moments. Only then they are able to bring out the emotion out of the jewellery which would make it special for you.
1- Sketching

We craft jewellery that would make a statement and turn heads by giving a bold look. At this stage our designers sketch their ideas which would just fit perfect for that special occasion.
2- CAD

The hand sketches are then converted into a digital sketch with all detailing of the size and setting of each gemstone using Computer Aided Designing
3- 3D Modelling

The most sophisticated 3D printers then use these CAD files to create a wax models which are the physical prototypes
4- Casting

The wax moulds are sent to create a dye in which liquid gold is casted to bring the design in a 3D Golden form.
5- Filing

All extra gold is filed to make the entire surface even to hold polish flawlessly and make the jewellery look delicate at this stage.
6- Setting

This is one of the most crucial stage in craftsmanship since the right angle and orientation of each jewel shall make it shine to its highest potential. Only a perfect setting can enhance the Brilliance of a real jewel.
7- Final Polish

The precious piece is now brought to full life by polishing it to the highest standards so as to cover any blemishes or porosity to make it look flawless. Different combinations of Rose Gold, White gold & Yellow gold are given to bring out the complete design element of the piece.
8- Quality Check

Each piece is carefully examined for quality assurance to make sure it meets all Hallmarking & Certification requirements and maintain the highest standards.
Our Team

Parag Agrawal
Co-Founder and CEO

Saurabh Agrawal
Co-Founder and CTO

Gaurav Golchha
Online Sales Manager

Ayushi Agarwal
Social Media Executive

Annu Panchal
Content Executive